Summary
Overview
Work History
Education
Skills
Additional Information
Interests
Football, Shooting and swimming
Timeline
Generic
Abdulkader Al Mursal

Abdulkader Al Mursal

Regional Operations Manager

Summary

Results-driven Marketing, Content & Operations Executive with 15+ years of experience driving digital growth, creative strategy, and regional expansion across MENA. Proven success in scaling a social media platform's creator ecosystem by 60% within a year, launching multi-market operations across the GCC, and delivering 100+ high-impact brand and content campaigns for leading regional and local brands. Expert in building content ecosystems, leading influencer programs, and crafting data-driven storytelling that transforms audiences into engaged communities. Recognized for uniting creative, technical, and commercial teams to execute go-to-market strategies that achieve measurable ROI and lasting brand equity.

Overview

15
15
years of professional experience
2
2
Languages

Work History

Regional Operations Manager

JACO
12.2024 - Current

he first Arabic-centric social media platform empowering digital creators and regional communities.

  • Orchestrated JACO's market rollout in Kuwait, UAE, Saudi Arabia, and Egypt.
  • Scaled active creator ecosystem by 60% in 9 months and boosted user retention by 40%.
  • Localized platform features and engagement strategy for Arabic-speaking audiences.
  • Partnered with influencers, agencies, and government stakeholders to accelerate user adoption.
  • Built and launched cross-market dashboards, improving campaign agility and ROI tracking by 30%.
  • Led operational frameworks aligning content, data, and monetization objectives across teams.

Business & Commercial Director

Al Ghadeer Tech
12.2020 - 11.2024

A regional tech and marketing firm specializing in content creation, event strategy, and brand growth.

  • Designed and executed a multi-year business roadmap achieving 35% YoY revenue growth.
  • Opened offices in Dubai and Qatar; built local teams and full go-to-market structures.
  • Formed high-value partnerships with government, tech, and retail sectors.
  • Generated 45% increase in B2B leads through targeted content marketing and brand positioning.
  • Streamlined operations and cost structures, cutting overhead by 20% while maintaining scalability.

VP Operations & Marketing

TM Marketing & Events
10.2014 - 11.2020

A leading Kuwaiti marketing and events agency executing high-profile campaigns across GCC.

  • Directed strategy, creative, and operations for over 100 major campaigns across retail, telecom, and F&B.
  • Launched full-service activations and experiential events that improved client retention by 25%.
  • Implemented operational systems that boosted internal efficiency by 40%.
  • Grew agency client portfolio by 30% through ROI-driven marketing programs.
  • Managed a 30+ member team across creative, production, and client service divisions.

Marketing & PR Manager

Yiaco Medical Co.
08.2010 - 09.2014

Kuwait's largest medical supplies company, representing GSK and L'Oreal.

  • Developed integrated marketing and communication plans for pharmaceutical and healthcare products.
  • Boosted healthcare professional awareness by 30% through strategic digital and PR initiatives.
  • Increased social media engagement by 35 % with targeted awareness campaigns.
  • Managed compliant educational content and product launch strategies with cross-functional teams.

Education

BBA - Marketing Management

American University of Kuwait
Kuwait City, Kuwait
06-2008

Skills

    Core strengths

  • Leadership & Organizational Strategy
  • Marketing & Operations Management
  • Content Creation & Influencer Relations
  • Digital Ecosystem Growth & Platform Scaling
  • Go-to-Market Planning & Market Expansion
  • Brand Positioning & Strategic Communication
  • Social Media Growth & Audience Engagement
  • Event Marketing & Experiential Activations
  • P&L Management & Budget Optimization
  • Strategic Partnerships & Stakeholder Relations
  • Project Management (Agile / PMI Frameworks)
  • CRM & Marketing Automation Systems
  • Campaign Analytics & ROI Optimization
  • Cross-Functional Team Leadership & Development
  • Business Transformation & Performance Dashboards

Additional Information

Earlier Career Roles

Senior Marketing & Casual Leasing Executive – Tamdeen Group (2008–2010)
Global Market Analyst & Portfolio Officer – Al Mal Investment Co. (2005–2008)

Interests

Business Innovation & Market Trends

Digital Media & Content Ecosystems

Cultural Travel & Global Perspectives

Creative Storytelling & Brand Psychology

Entrepreneurship & Startup Growth

Fitness & Wellness

Emerging Tech in Marketing & AI

Family

Football, Shooting and swimming

Football, swimming, and target shooting enthusiast — enjoy competitive focus, teamwork, and discipline.

Timeline

Regional Operations Manager

JACO
12.2024 - Current

Business & Commercial Director

Al Ghadeer Tech
12.2020 - 11.2024

VP Operations & Marketing

TM Marketing & Events
10.2014 - 11.2020

Marketing & PR Manager

Yiaco Medical Co.
08.2010 - 09.2014

BBA - Marketing Management

American University of Kuwait
Abdulkader Al MursalRegional Operations Manager