Summary
Overview
Work History
Education
Skills
Certification
Timeline
CustomerServiceRepresentative
Alaa Alsheeti MSc-CMM

Alaa Alsheeti MSc-CMM

Marketing Manager
Kuwait City

Summary

Goal-oriented marketing expert with natural talents in developing and implementing successful strategies, driving profits, increasing market shares and strengthening customer dominance. Hardworking, performance-oriented leader offering proven expertise in project development, team supervision and campaign enhancement. Prepared to bring 22 years of progressive experience and take on challenging position with opportunity to make lasting impact on company and customer success.

Overview

13
13
years of professional experience
1
1
Certification

Work History

Marketing Manager

Aljeri Holding Group
08.2022 - Current
  • Implemented data-driven marketing strategies, utilizing analytics tools to track campaign success and refine tactics as needed.
  • Negotiated partnerships with key influencers, maximizing brand exposure in target markets.
  • Mentored junior team members, providing guidance and support to foster professional growth and skill development within marketing department.
  • Boosted sales performance through creation of engaging promotional materials and targeted advertising strategies.
  • Streamlined processes within marketing department for more efficient project management and resource allocation.
  • Increased brand awareness by developing and implementing strategic marketing campaigns.
  • Managed budget allocation and resource utilization to maximize marketing ROI.
  • Established, initiated and optimized business development strategies based on company targets, product specifications, market data, and budget factors.
  • Launched successful digital marketing campaigns that achieved goals for increased website traffic.

Marketing Manager

ACICO Group
08.2020 - 08.2022
  • Implemented data-driven marketing strategies, utilizing analytics tools to track campaign success and refine tactics as needed.
  • Managed social media accounts for optimal audience engagement and increased online presence.
  • Negotiated partnerships with key influencers, maximizing brand exposure in target markets.
  • Mentored junior team members, providing guidance and support to foster professional growth and skill development within marketing department.
  • Boosted sales performance through creation of engaging promotional materials and targeted advertising strategies.
  • Established strong relationships with media outlets through regular outreach efforts, securing valuable press coverage for company news and events.
  • Increased brand awareness by developing and implementing strategic marketing campaigns.
  • Managed budgets, allocating funds strategically towards high-impact initiatives that supported overall business goals.
  • Created company brand messaging, collateral materials, customer events, promotional strategies, and product commercialization.
  • Developed and implemented marketing strategies to use for launches, rebranding campaigns and promotions.

Marketing Manager

Aljeri Holding Education Group
03.2017 - 08.2020
  • Implemented data-driven marketing strategies, utilizing analytics tools to track campaign success and refine tactics as needed.
  • Negotiated partnerships with key influencers, maximizing brand exposure in target markets.
  • Managed social media accounts for optimal audience engagement and increased online presence.
  • Mentored junior team members, providing guidance and support to foster professional growth and skill development within marketing department.
  • Boosted sales performance through creation of engaging promotional materials and targeted advertising strategies.
  • Analyzed market trends to identify new opportunities, adjusting marketing plans accordingly for maximum effectiveness.
  • Organized successful trade show exhibits, showcasing products or services effectively to potential customers or partners.
  • Increased brand awareness by developing and implementing strategic marketing campaigns.
  • Managed budgets, allocating funds strategically towards high-impact initiatives that supported overall business goals.
  • Created company brand messaging, collateral materials, customer events, promotional strategies, and product commercialization.

Marketing Manager

ACICO Group
06.2014 - 03.2017
  • Implemented data-driven marketing strategies, utilizing analytics tools to track campaign success and refine tactics as needed.
  • Negotiated partnerships with key influencers, maximizing brand exposure in target markets.
  • Managed social media accounts for optimal audience engagement and increased online presence.
  • Mentored junior team members, providing guidance and support to foster professional growth and skill development within marketing department.
  • Boosted sales performance through creation of engaging promotional materials and targeted advertising strategies.
  • Organized successful trade show exhibits, showcasing products or services effectively to potential customers or partners.
  • Established strong relationships with media outlets through regular outreach efforts, securing valuable press coverage for company news and events.
  • Increased brand awareness by developing and implementing strategic marketing campaigns.
  • Conducted thorough competitor analysis to stay ahead of industry trends and maintain competitive edge in market space.
  • Managed budgets, allocating funds strategically towards high-impact initiatives that supported overall business goals.
  • Launched successful digital marketing campaigns that achieved goals for increased website traffic.

Media & Campaign Manager

ACICO Group
04.2012 - 05.2014
  • Analyzed campaign data to identify opportunities for growth, refining strategies accordingly for maximum impact.
  • Strengthened client relationships by providing exceptional account management services throughout campaign lifecycle.
  • Negotiated favorable advertising contracts with vendors, securing optimal placements at competitive prices.
  • Devised email marketing strategies that nurtured leads into loyal customers by delivering personalized content at key touchpoints in buyer journey.

Led cross-functional teams in planning and execution of integrated marketing campaigns that achieved key business objectives.

  • Directed creation of compelling video content that effectively communicated brand messages while captivating viewer interest.
  • Developed strong partnerships with influencers and industry leaders to expand brand reach and credibility.

Senior Officer

ACICO Group
12.2010 - 03.2012
  • Advised executive leadership on business strategy development by providing insightful analysis of industry trends, competitive landscape assessments, and risk mitigation recommendations.
  • Consistently surpassed sales targets through combination of relationship-building techniques, product knowledge expertise, and persuasive negotiation skills.
  • Increased team efficiency by streamlining communication and implementing new project management strategies.
  • Enhanced employee engagement through development of comprehensive training programs tailored to individual needs.
  • Developed and executed successful marketing campaigns for improved brand recognition and customer reach.
  • Coached junior team members, fostering professional growth and improving overall team performance.

Education

Master of Science - Marketing

Salford University
04.2001 -

Bachelor of Media & Communication -

University of Science & Technology
04.2001 -

Skills

Public and Media Relations

Certification

CMM-Certified Marketing Manager

Timeline

Marketing Manager

Aljeri Holding Group
08.2022 - Current

Marketing Manager

ACICO Group
08.2020 - 08.2022

Marketing Manager

Aljeri Holding Education Group
03.2017 - 08.2020

CMM-Certified Marketing Manager

07-2015

Marketing Manager

ACICO Group
06.2014 - 03.2017

Media & Campaign Manager

ACICO Group
04.2012 - 05.2014

Senior Officer

ACICO Group
12.2010 - 03.2012

Master of Science - Marketing

Salford University
04.2001 -

Bachelor of Media & Communication -

University of Science & Technology
04.2001 -
Alaa Alsheeti MSc-CMMMarketing Manager