ANIL ABRAHAM
Kuwait
Summary
Experienced marketing management professional who consistently delivers high-quality and results-focused marketing content. In-depth knowledge of social media marketing with expertise in identifying emerging market trends. Skilled Marketing Director versed in driving positioning, pricing and go-to-market strategies. In-depth knowledge of market needs and trends. Talented at creating and executing acquisition and adoption initiatives.
Overview
20
20
years of professional experience
Work History
New Projects and Marketing specialist
Al-Ghannam Group
Kuwait
02.2005 - Current
- Directed and coordinated marketing activities and policies to promote products and services.
- Initiated market research studies and analyzed findings.
- Analyzed business developments and monitored market trends.
- Worked with the communications team to drive internal promotion of company programs, initiatives, guiding principles and mission.
- Coordinated and participated in promotional activities and trade shows.
- Coordinated art and graphics creation for effective merchandising.
- Created high-quality marketing strategy documentation, including product marketing briefs, FAQs and objection handling documents.
- Developed and implemented campaigns for email, online advertising, search engines and direct mail.
Education
Bachilor of Commerce (B com with HDC) - Accounting
TKMM College Kerala
Current
MBA - Marketing and Finance
Hindustan College of Engineering
2003
Skills
- Marketing plan development
- Sales strategies
- Product marketing specialist
- Corporate messaging
- Budget development and management
- Creative and innovative
- Digital marketing
- Social media engagement
- Publishing expertise
- E-mail and direct mail marketing campaigns
Timeline
New Projects and Marketing specialist
Al-Ghannam Group
02.2005 - Current
Bachilor of Commerce (B com with HDC) - Accounting
TKMM College Kerala
MBA - Marketing and Finance
Hindustan College of Engineering
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