Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals. Experienced and highly determined Product Lead passionate about developing innovative methods to drive sales. Specializes in leading teams through product design and distribution. Comfortable working in fast-paced and deadline-driven environment.
Hi, I’m
Brandon Mickagnes Lee Ching Loong
Summary
Overview
9
years of professional experience
Work History
National Bank of Kuwait
Digital Product Specialist
02.2024 - Current
Job overview
- Proactively work with different company unit, department and products to streamline product journey, flow and better integration with the Bank's digital roadmap.
- Enhanced team productivity by streamlining processes and implementing time-saving strategies.
- Reduced costs by identifying inefficiencies in operations and implementing cost-saving measures.
- Conducted thorough research to identify trends and inform decision-making for business growth initiatives.
- Championed the adoption of new software tools that streamlined workflows across multiple departments.
- Collaborated with internal departments to align marketing campaigns.
- Managed budgets effectively, consistently staying within financial constraints while maximizing resource allocation for optimal results.
Boost Holdings – Life
Product Lead, Boost eWallet
01.2023 - 02.2024
Job overview
- Taking lead in multiple projects that are business driven and to ensure the right team is available to be able to provide and deliver solution required by business and to explore new frontier for the business
- Focusing on new financial products and services that serves as the building blocks for Boost Digital Bank
- The building blocks of it includes savings accounts, debit and prepaid cards with credit card in the pipeline as next phase product.
MAYBANK BERHAD
Assistant Vice President, Strategic Digital
09.2021 - 01.2023
Job overview
- Taking lead in delivering new product proposition projects driven by CEO scorecard and to ensure ROI is met Year on Year
- Projects are planned, developed, deployed and executed with business-driven numbers such as budget involved, returns, recurring income and new business avenue
- To take charge of a team of developers, scrum master, business analyst, marketing team and data scientist to help forge the ultimate product to be deployed.
CIMB BANK BERHAD
Manager, Digital Sales Enablement
12.2019 - 09.2021
Job overview
- Took charge to implement digital solutions for retail banking, ranging from financing to deposit products
- Work closely with the product and digital sales team to continuously improve the digital journey through sales funnel analysis, eForm enhancements and feedback from partners in e-commerce and financial aggregator and ultimately enabling the Banks initiative in helping customers to ride through the financial waves caused in COVID-19.
UOB MALAYSIA
Manager, Deposits Products Management
04.2018 - 04.2019
Job overview
- Leading role in Deposits acquisition and management via stakeholders internally and externally
- Reaching out to all branches across Malaysia and Singapore to help boost the exceptional growth revenue of RM1 Billion fresh funds in less than 12 months, supported other product owners ranging from investments and financing to help propel further deposit growth from all segments and distribution such as business and private banking.
HSBC BANK MALAYSIA BERHAD
Assistant Manager, Digital Banking
08.2015 - 03.2018
Job overview
- My first taste of digital banking with the direction to maximize revenue generation and business growth for digital channels which includes championing the development of effective end to end processes / enhancements for leads and sales from digital channels such as Credit Card, Personal Loans and Insurance
- In charge of all digital channel performance measurement and analysis datas across Public Website, Internet, and Mobile Banking
- Tasked to increase sales penetration rate and usage of the Internet and Mobile Banking.
Education
Upper Iowa University
Bachelor Degree of Science
05.2015
University Overview
Skills
Management
Project Management
Product Management
Customer Journey
Digital Transformation
Agile Methodology
Digital Banking Channel
Marketing
Data Mapping
Presentation
Awards
Awards
- The Asset Triple A 2016 Best e-Bank in Malaysia
- Global Finance 2016 Best Consumer Digital Bank in Malaysia
- Upper Iowa University Assistant Vice President of the Student Body Council within Fayette House(Student Campus Committee)
Languages
Chinese (Cantonese), Chinese (Mandarin), English, Malay
Native language
Timeline
Digital Product Specialist
National Bank of Kuwait
02.2024 - Current
Product Lead, Boost eWallet
Boost Holdings – Life
01.2023 - 02.2024
Assistant Vice President, Strategic Digital
MAYBANK BERHAD
09.2021 - 01.2023
Manager, Digital Sales Enablement
CIMB BANK BERHAD
12.2019 - 09.2021
Manager, Deposits Products Management
UOB MALAYSIA
04.2018 - 04.2019
Assistant Manager, Digital Banking
HSBC BANK MALAYSIA BERHAD
08.2015 - 03.2018
Upper Iowa University
Bachelor Degree of Science
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