Mohamed AlNajem

• Managed a portfolio of restaurant partners, ensuring operational excellence, account growth, and long-term partner satisfaction.

• Developed growth strategies and marketing initiatives to increase sales performance, customer engagement, and brand visibility.

• Consulted restaurant owners on menu optimization, promotional campaigns, combo creation, pricing strategies, and customer acquisition opportunities.

• Coordinated marketing campaigns and advertising opportunities across the platform to maximize partner exposure and order growth.

• Collaborated with influencers, content creators, and marketing teams to support restaurant promotions and brand awareness initiatives.

• Monitored account performance through sales analysis, operational KPIs, and customer trends, providing data-driven recommendations for improvement.

• Worked closely with Operations, Content, Marketing, and Technical teams to ensure smooth onboarding, successful campaign execution, and partner retention.

• Prepared business reviews and performance reports, identifying opportunities for growth and revenue generation.

• Built strong relationships with key stakeholders and decision-makers, acting as a trusted advisor for business development and strategic planning.

• Supported the launch and expansion of restaurant brands on the platform, ensuring successful integration and ongoing performance optimization.

• Managed a portfolio of restaurant partners, acting as a strategic advisor for business growth, marketing, and customer acquisition initiatives.

• Developed and executed customized marketing campaigns to increase restaurant visibility, order volume, and overall sales performance.

• Advised restaurant owners on menu engineering, promotional offers, combo creation, pricing strategies, and customer retention initiatives.

• Coordinated influencer marketing campaigns by identifying suitable content creators and managing collaborations to maximize campaign impact.

• Recommended and managed in-app advertising opportunities, promotional placements, and marketing activations to enhance brand exposure.

• Analyzed restaurant performance data and provided actionable recommendations to improve sales, customer engagement, and operational efficiency.

• Prepared post-campaign reports highlighting sales performance, return on investment (ROI), customer acquisition, and campaign effectiveness.

• Collaborated with marketing, content, operations, and commercial teams to ensure successful campaign execution and partner satisfaction.

• Built strong relationships with restaurant owners and decision-makers, serving as a trusted consultant for business development and growth strategies.

• Contributed to revenue growth by promoting marketing solutions, advertising packages, and commercial opportunities tailored to partner objectives.

• Served as the official media representative and public face of The Base, representing the brand across media appearances, partner meetings, and public engagements.

• Developed and executed comprehensive marketing campaigns to increase event awareness, ticket sales, audience engagement, and brand visibility.

• Led sponsorship acquisition efforts by identifying opportunities, preparing sponsorship proposals, conducting presentations, and managing partner relationships.

• Built and maintained relationships with local and international brands, sponsors, media outlets, and strategic partners.

• Coordinated communications and negotiations with international celebrities, influencers, voice actors, content creators, and special guests participating in the event.

• Created detailed marketing presentations, campaign strategies, sponsorship packages, and activation concepts for stakeholders and partners.

• Directed content planning and creative development, generating ideas for social media campaigns, promotional videos, interviews, and audience engagement initiatives.

• Worked closely with production, operations, and marketing teams to ensure successful execution of all promotional and event activities.

• Managed public relations activities and media communications to strengthen brand positioning and maximize market exposure.

• Contributed to the growth of The Base brand through strategic partnerships, influencer collaborations, and integrated marketing initiatives.

• Developed and executed marketing campaigns across social media, digital platforms, and influencer networks to drive event awareness and ticket sales.

• Collaborated with media partners, sponsors, and content creators to maximize brand exposure and audience engagement.

• Managed public relations activities, including media communications, celebrity appearances, press coverage, and community engagement.

• Coordinated influencer marketing campaigns and negotiated partnerships with local and international content creators.

• Assisted in sponsorship acquisition by preparing presentations, proposals, and partnership packages for potential sponsors.

• Analyzed campaign performance, audience engagement, and ticket sales data to optimize future marketing strategies.

• Led promotional activities that increased event visibility and strengthened brand positioning within the gaming, esports, anime, and entertainment communities.

• Created marketing plans and activation concepts designed to enhance visitor experience and increase sponsor value.

• Managed event branding, marketing communications, and stakeholder engagement before, during, and after the event.

• Worked closely with media outlets, influencers, and industry partners to secure coverage and increase public awareness of the event.

• Developed and executed marketing, branding, and audience engagement strategies to enhance the channel’s visibility and market presence.

• Built and maintained strong relationships with corporate partners, sponsors, media agencies, and key stakeholders to create long-term business opportunities.

• Secured sponsorship agreements exceeding 25,000 KWD during the Ramadan season through strategic partnership development and commercial negotiations.

• Led marketing and promotional campaigns for television programs, increasing audience reach, viewer engagement, and brand awareness.

• Created and presented innovative concepts, activations, and content ideas that contributed to the channel’s growth and development.

• Developed annual strategic plans and roadmaps outlining key initiatives, programming activities, and long-term objectives.

• Represented the channel in meetings, presentations, and partnership discussions, strengthening its professional image and market reputation.

• Managed media relations and maintained positive relationships with journalists, influencers, and industry professionals to secure media coverage and publicity opportunities.

• Handled corporate communications and crisis management situations, ensuring clear messaging and protecting brand reputation.

• Planned and executed email marketing campaigns and communication initiatives to support audience engagement and promotional objectives.

• Hosted and presented television programs and special events, including Ramadan productions and live broadcasts.

• Collaborated with internal departments and external partners to successfully deliver projects, campaigns, and sponsorship activations.

• Planned and executed marketing campaigns, sports activations, esports tournaments, and community engagement events to increase brand awareness and audience growth.

• Developed and managed the strategic roadmap for VO/SPORT social media platforms, ensuring consistent brand positioning and audience engagement.

• Proposed and implemented innovative marketing concepts and activations that enhanced platform performance and strengthened brand visibility.

• Led sponsorship and partnership development initiatives, preparing proposals and securing collaborations with major brands and stakeholders.

• Managed end-to-end event operations, including planning, budgeting, scheduling, logistics, vendor coordination, and stakeholder communication.

• Collaborated with marketing, production, and creative teams to deliver integrated campaigns across digital, social media, and live event channels.

• Analyzed campaign and event performance, providing reports and recommendations to shareholders and senior management.

• Trained, supervised, and mentored team members to ensure efficient project execution and operational excellence.

• Created and presented digital content, programs, and live productions that increased audience engagement and strengthened brand presence.

• Successfully delivered multiple high-profile sports and esports events in partnership with leading organizations and sponsors.

Key Events & Tournaments:
• MicroVOne Season 3
• VO Kick Off x NBK
• VO/SPORT x STC Masters
• FIFA Winter Games
• VO/SPORT x Eureka
• VO/SPORT x Burger King & Pizza Hut
• Ferjan Vol. 2 & Vol. 3
• Women's Futsal Tournament x GUST

• Successfully managed multiple projects simultaneously by prioritizing tasks according to urgency, resource availability, and alignment with organizational goals.
• Established effective communication among team members for enhanced collaboration and successful project completion.
• Analyzed project performance data to identify areas of improvement.
• Recruited and oversaw personnel to achieve performance and quality targets.
• Coordinated material procurement and required services for projects within budget requirements.
• Enhanced overall project success by conducting thorough post-project evaluations and incorporating lessons learned into future efforts.

• Planned, managed, and executed large-scale sports, entertainment, and community events from concept development through successful delivery.

• Coordinated multiple projects simultaneously by prioritizing tasks based on urgency, resource availability, and alignment with organizational objectives.

• Developed detailed event plans, operational timelines, budgets, and execution strategies to ensure smooth project delivery.

• Created marketing activations and promotional campaigns that increased event attendance, audience engagement, and brand awareness.

• Collaborated with marketing, creative, and operations teams to develop integrated campaigns across digital and on-ground channels.

• Developed sponsorship proposals and secured strategic partnerships that enhanced event value, brand exposure, and commercial opportunities.

• Managed relationships with sponsors, partners, vendors, and stakeholders, ensuring effective communication and long-term collaboration.

• Negotiated contracts and agreements with suppliers and service providers, optimizing costs while maintaining quality standards.

• Led event operations including logistics, venue management, staffing, production coordination, and on-site execution.

• Monitored event performance and prepared post-event reports, highlighting achievements, audience engagement, partnership outcomes, and areas for improvement.

• Built strong relationships with stakeholders through regular communication, fostering trust and confidence in project delivery.

• Successfully delivered projects on time and within budget while maintaining high operational and safety standards.

Managed high-volume inbound calls, resolving customer inquiries and providing exceptional service in a fast-paced call center environment.

· Demonstrated strong communication skills, ensuring clear and concise information delivery to clients and colleagues.

· Utilized CRM software to efficiently log customer interactions, track issues, and streamline problem resolution.

· Consistently met and exceeded individual and team performance metrics, including call resolution time and customer satisfaction rating

• Built and maintained strong relationships with key corporate clients, ensuring long-term partnership growth and customer satisfaction.

• Acted as the primary point of contact between clients and internal departments, facilitating effective communication and issue resolution.

• Developed customized solutions and service proposals tailored to client objectives, business needs, and growth opportunities.

• Negotiated commercial agreements, contract renewals, and service enhancements while ensuring mutual business value.

• Collaborated closely with Marketing, Sales, Customer Experience, and Operations teams to deliver seamless client support and successful project execution.

• Identified opportunities to increase customer engagement, strengthen brand loyalty, and improve overall client experience.

• Prepared account performance reports, business reviews, and strategic recommendations for stakeholders and management.

• Managed client concerns and escalations professionally, ensuring timely resolution and maintaining strong business relationships.

• Analyzed customer requirements, market trends, and business objectives to support retention and revenue growth initiatives.

• Contributed to customer-focused campaigns, promotional activities, and partnership initiatives aimed at enhancing brand visibility and customer satisfaction.