Mohsen Kamal

Multi-talented Marketing Specialist enthusiastic about applying diverse skills to all areas of marketing. Flexible team player knowledgeable about both traditional and digital marketing strategies.

Digital Marketing (HubSpot Academy)

Content Marketing (HubSpot Academy)

Customer Loyalty (Udemy)

Graphic Design (TDI)

Currently in Kuwait | Can relocate.

I'm a passionate Marketing Specialist with a strong background in digital marketing, content creation, and visual storytelling. With hands-on experience in B2B tech, hospitality, and retail environments, I bring both creativity and strategy to the table. My focus is on delivering results-driven content, building brand identity, and executing high-impact campaigns across social platforms.

• Digital Marketing: Strategic planning, KPI tracking, campaign execution
• Social Media Management: Meta (Facebook, Instagram), LinkedIn
• Content Creation: Reels, graphics, carousels, storytelling-based posts
• Marketing Strategy: Monthly calendars, brand positioning, competitor analysis
• Branding & Design: Visual consistency, storytelling, promotional materials
• Software & Tools: Canva, Adobe Photoshop, Meta Business Suite, Microsoft Office, LinkedIn Campaign Manager

Regional Channel & Marketing Specialist | B2B Technology Industry

FutureTec is a regional leader in cybersecurity, AI, data innovation, digital transformation, and managed security services.

Key Responsibilities:

• Developed and executed monthly content plans for LinkedIn and META platforms
• Aligned social content with brand guidelines and business goals
• Created storytelling-based campaigns to boost brand awareness and engagement
• Produced and edited short-form videos and graphics for digital campaigns
• Built and presented strategy documents with KPIs to the CEO during monthly reviews

Notable Projects:

• GITEX Global 2024 Campaign: Promoted FutureTec’s presence and leadership through pre-event, during-event, and post-event content
• Award Campaign: Highlighted the "Veritas Platinum Partner of the Year" win across platforms using engaging visuals and storytelling
• CEO Vision Content: Created a sense-driven narrative showing how FutureTec empowers client success, safety, and growth

Results:

• Increased LinkedIn engagement by over 40% in 6 months
• Drove 3x more traffic to the company website from META campaigns
• Supported lead generation through awareness-focused content funnels

Marketing Specialist | Hospitality Industry

Highlights:

• Designed content for family and leisure audiences across social media
• Captured and edited original photos of hotel facilities, restaurants, and events
• Planned and executed promotional campaigns for Ramadan, holidays, and offers
• Helped increase event bookings and restaurant footfall through seasonal content

Storytelling Strategy for Mall Marketing on Instagram

Goals:

• Drive awareness and foot traffic to the mall through engaging, relatable content
• Promote key attractions: restaurants, kids' play areas, perfume stores, wedding halls, and hotel

Strategy:

• Weekly themed content (e.g., “Family Fun Week”, “Luxury Dining”, “Kuwaiti Traditions”)
• Created Reels, carousels, and behind-the-scenes stories
• Focused on storytelling, not ads, to increase engagement and build community

• Social media calendars (LinkedIn, Meta)
• Strategy decks with KPIs
• Video campaign briefs
• Design portfolio (graphics, posters, carousels)

• “Mohsen is creative, reliable, and always brings value to our marketing discussions. His attention to detail and strategic thinking have helped elevate FutureTec’s online presence.” — CEO, FutureTec
• “A true storyteller in the digital space.” — Former Supervisor, Copthorne Hotel

📧 Kamalm5@hotmail.com 🔗 LinkedIn: https://www.linkedin.com/in/mohsenkamal/