Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

Nada Abou Hatab

As Salimiyah

Summary

Highly skilled Digital Marketer with extensive experience in Google and social media marketing. Proven ability to leverage data-driven insights to optimize marketing campaigns and achieve measurable results.

Overview

13
13
years of professional experience
1
1
Certification

Work History

Digital Media Manager

Mullenlowe Blu Advertising Agency
02.2019 - Current
  • Develop and implement strategies across multiple paid channels.
  • Address client requests and manage special projects.
  • Collaborate with internal teams to gather necessary materials, ensuring timely campaign launches.
  • Oversee all live campaigns for assigned accounts, ensuring they run smoothly.
  • Monitor campaign progress closely to guarantee complete delivery.
  • Assist with optimizing campaigns and preparing reports.
  • Support Digital Media Specialist with pre-sale planning, as well as during and after campaign activations.
  • Learn and understand the fundamentals of digital media strategies.
  • Remained composed and highly professional in fast-paced and constantly changing environment, effectively handling challenging situations and difficult individuals to achieve objectives.

Digital Media Specialist

Mullenlowe Blu Advertising Agency
09.2017 - 01.2019
  • Execute campaigns across various paid channels
  • Analyze and optimize all aspects of campaigns
  • Assist in testing creative, messaging, and identifying top performing campaigns
  • Report on performance metrics of deployed campaigns to drive learning and optimization
  • Collaborate with team members to develop advertising strategies for channels.

Marketing Specialist

Openware Information Systems Consulting Company
07.2014 - 08.2017

Craft and implement marketing strategies for various projects, focusing on company websites and social media channels.

  • Design and carry out initiatives to engage target audience through appropriate platforms like social media and email.
  • Help analyze marketing data (such as campaign results and web traffic) to influence future strategies.
  • Collaborate with sales team on the development and execution of programs.
  • Grasp and align with corporate marketing direction, ensuring it fits within Esri global framework.
  • Create, edit, publish, and share daily content, including text, images, videos, or HTML.
  • Manage promotional items and maintain an inventory of marketing collateral.

E-Commerce Coordinator

Swiftel International
07.2013 - 07.2014
  • Oversee all online operations
  • Develop and execute marketing campaigns
  • Maintain and troubleshoot website
  • Create and update product listings
  • Manage customer relationships and database
  • Monitor competitor activity

Marketing Executive

Al Nahar International
02.2012 - 06.2013
  • Engage with target audiences and maintain strong customer relationships.
  • Identify and secure advertising opportunities, and place ads based on the organization’s needs and specific campaigns.
  • Oversee the creation and production of marketing materials, including leaflets, flyers, and posters.
  • Ensure the efficient distribution of marketing materials.
  • Plan, organize, and participate in events such as conferences, seminars, receptions, and exhibitions.
  • Develop and contribute to marketing plans and strategies, including budget management.
  • Assess the effectiveness of marketing campaigns and keep an eye on competitor activities.

Education

Computer Information Systems - Information Technology

University of Jordan
Jordan Amman
06.2011

Skills

  • Digital Strategy
  • Display Advertising
  • Search Engine Marketing (SEM)
  • LinkedIn Marketing
  • Facebook/Instagram Marketing
  • Twitter Marketing
  • Paid Media
  • Paid Content
  • Social Media
  • Time Management
  • Teamwork

Certification

  • Google AdWords Search
  • Google AdWords Display

Timeline

Digital Media Manager

Mullenlowe Blu Advertising Agency
02.2019 - Current

Digital Media Specialist

Mullenlowe Blu Advertising Agency
09.2017 - 01.2019

Marketing Specialist

Openware Information Systems Consulting Company
07.2014 - 08.2017

E-Commerce Coordinator

Swiftel International
07.2013 - 07.2014

Marketing Executive

Al Nahar International
02.2012 - 06.2013
  • Google AdWords Search
  • Google AdWords Display

Computer Information Systems - Information Technology

University of Jordan
Nada Abou Hatab